Salesforce Marketing Cloud

Create Personalized Customer Journeys Across Every Channel

Marketing Cloud is the leading platform for digital marketing automation, enabling personalized experiences across email, mobile, social, advertising, and web. Drive engagement, nurture leads, and measure every interaction with precision.

Get Started with Marketing Cloud

Why Marketing Cloud?

The most comprehensive digital marketing platform for creating 1-to-1 customer journeys at scale

Email Marketing at Scale

Design responsive emails, automate campaigns, and deliver personalized content to millions with sophisticated segmentation.

Journey Builder

Create multi-channel customer journeys that trigger based on behavior, preferences, and real-time data across touchpoints.

Mobile Studio

Engage customers with SMS, push notifications, and in-app messaging for timely, location-based, and personalized mobile experiences.

Social Media Marketing

Publish content, monitor conversations, and engage with customers across Facebook, Twitter, Instagram, and LinkedIn.

Advertising Studio

Sync CRM data with advertising platforms like Google, Facebook, and LinkedIn for targeted ad campaigns and audience matching.

Einstein AI Insights

Leverage AI for send-time optimization, predictive engagement scoring, and personalized content recommendations.

How Appdraft Can Help

Marketing Cloud is powerful but complex. We help you implement it strategically and avoid common pitfalls.

01

Marketing Strategy

Define customer segments, journey maps, and campaign objectives aligned with your business goals and brand voice.

02

Account Setup & Structure

Configure business units, data extensions, subscriber keys, and permissions for a scalable Marketing Cloud instance.

03

Email Template Design

Create responsive, brand-consistent email templates using Content Builder with dynamic content and personalization.

04

Journey Configuration

Build automated customer journeys with triggers, decision splits, wait periods, and multi-channel touchpoints.

05

Data Integration

Connect Marketing Cloud with Sales Cloud, Service Cloud, e-commerce platforms, and other data sources for unified views.

06

Analytics & Reporting

Set up dashboards, custom reports, and attribution models to measure campaign performance and ROI.

Marketing Cloud Studios

Marketing Cloud consists of specialized studios for different channels and use cases

Email Studio

Campaign creation and delivery

Mobile Studio

SMS, push, and in-app messaging

Social Studio

Social listening and publishing

Advertising Studio

Audience synchronization

Ready to Transform Your Marketing?

Let's discuss how Marketing Cloud can help you create personalized experiences that drive results